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REGIONAL DIRECTOR OF MARKETING AND SALES

Independent, Assisted Living and Memory Care - Houston, TX

The Company
  • You’ve chosen a career that makes a difference in people’s lives, now choose a company that wants to make a difference in yours
  • Each of their communities serves a unique group of people, and they tailor every aspect, from dining services to hospitality, programming, and care to meet their particular needs
  • The company will provide you a balanced work environment where you are treated fairly and set up to succeed with the tools they provide you with

Responsibilities
  • Partner with the Regional Vice President of Operations, Executive Director, and community staff to determine and reach identified business goals
  • Monitor and analyze community sales conversion ratios, inquiry statistics, referral sources, weekly sales activity reports, lost inquiries, move in/out trends, etc.
  • Identify trends and recommendations to the operations team to drive census by working on-site at communities with the teams.
  • Develop and cultivate relationships with religious, healthcare, skilled-care, business to business and other professional businesses, service clubs, support groups, funeral homes, retired professional associations, and financial entities
  • Manage sales performance of the teams at the communities
  • Hire and evaluate salespeople based on their proven ability to generate leads, get deposits and generate census
  • Assist in development and implementation of sales and marketing strategies, and benchmarks for the sales force to achieve
  • Travels to assigned communities to coach sales staff and empower them to meet benchmarks and overall occupancy goals
  • Monitor and analyze sales and marketing activity against goals and benchmarks of each assigned community to meet or exceed overall budgeted occupancy for the communities
 
Candidate Background
  • Strong sales management experience with a minimum of 2 years in a multi-site or regional sales management position in the senior living or related industries
  • 5 years of direct sales experience in the senior living industry
  • Bachelor's degree from an accredited college or university
  • Capable of seeing the “big picture” and be detail-oriented
  • Demonstrate strong analytical skills to assess sales and market performance
  • Proficient in using a CRM as well as MS Office software including Excel
  • Regional travel throughout Texas should be anticipated, with as much as 75% of a regional's time spent in communities
  • The successful candidate will have professional level selling and marketing experience and knowledge that includes the principles and methods for showing, promoting, and selling products and/or services
  • Possess the capacity to think strategically and implement strategic initiatives
  • Capable of seeing the “big picture” and be detail-oriented 

​To Apply
  • Email your resume and cover letter to: jobs@LMHurley.com
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