RCFE Certified
Partner-Led Search
National Reach

Not Generalists.

Senior Living Specialists.
Finding the right senior living leader requires more than general recruiting experience. It takes a practical understanding of community operations, resident care, occupancy, staffing, regulatory expectations, and the qualities that make a leader successful in your particular organization.​

Real Industry
Insight

We focus exclusively on senior living and understand the realities of staffing, resident care, operations, occupancy, census growth, and regulatory demands.

Practitioner
Perspective

Our own senior living operating experience helps us evaluate candidates based on what the position truly requires—not simply what appears on a résumé.

Direct Partner
Involvement

You work directly with the experienced recruiters conducting your search, with responsive communication and personal attention from beginning to end.

Every Size
Organization

We work with single-site communities, regional operators, nonprofit organizations, and larger providers—adapting each search to the organization, position, and people involved.

A Thorough Search, Focused on the Right Fit

Identify experienced candidates who fit your organization and understand the realities of the position.

Evaluate leadership ability, operating experience, cultural fit, and a demonstrated record of results.

Present clear candidate information so you can compare finalists confidently and make a well-informed decision.

Guide the search from beginning to end, including interviews, selection, offer acceptance, and transition.

Discovery

Needs analysis to define the role, success profile, and organizational context.

Targeted
Research

Focused research across senior living organizations and leadership networks.

Candidate
Evaluation

Deep screening, benchmarking, and structured assessment beyond résumés.

Finalist
Presentation

Clear candidate summaries with thoughtful comparisons and our assessment of each finalist.

Offer &
Transition

Guidance through negotiation, acceptance, and onboarding.

Learn More About Our Process

Leadership Roles
We Place

  • Executive Director / Administrator
  • Director of Sales & Marketing
  • Regional Director of Operations / Sales
  • Vice President of Operations / Sales
  • Chief Operating Officer (COO)
  • Chief Executive Officer / President

Independent living, assisted living, memory care, skilled nursing, and CCRCs.

A Different Kind
of Search Firm

Larger firms often delegate execution. We don’t.

When you engage LM Hurley & Associates, you work directly with the experienced recruiters conducting your search.

We remain involved through placement, providing clear communication, personal attention, and accountability throughout the process.

About Us
LM HURLEY & ASSOCIATES